Rihanna’s new makeup line, “Fenty Beauty”, was released September eighth, 2017, being launched to over 150 online stores including Sephora Stores world-wide. Her new make-up line is designed to celebrate all people, of all colors.

The makeup line, as stated on the website is “Beauty for All”, which is inclusive of all kinds of skin tones, from “100”, which is their lightest shade of foundation, to “490”, their darkest.

There are very few make-up brands that carry products for darker skin tones, which has made it difficult for many people to find beauty products that work for them. This all-inclusive brand aims to change that, and to give makeup lovers of all complexions beauty products that can work for them.

Rihanna has had an infatuation with makeup since she was a child, toying around with her mother’s lipstick. For her, makeup is a form of self-expression, which helped her grow into a radiant, confident woman, who inspires so many people.

Rihanna wants to help other people empower themselves through makeup, no matter what their skin tone. The makeup industry has never really catered to people of color, which is really disappointing. So many beautiful and passionate people have been left out throughout the years, because so many makeup brands only seem to acknowledge those with a lighter complexion.

In a recent observation by Karim Orange, Revlon, a drugstore makeup brand, was carrying twenty-two shades of lighter foundation, but only six shades for people of color. The inequality in the makeup world is unreal. Luckily, Rihanna, as well as several other brands, have been working to change the game, and help anyone and everyone feel beautiful in their own skin.